decision science

It is tempting to conclude that finding the perfect recipe, the best design for the packaging, the most attractive advertisement and the most compelling logo for all products should be easy using neuromarketing tools. Credit: Skitterphoto/pixabay

Inside the Quest to Use Neuroscience to Influence Which Brands Consumers Buy

"Food production – how the food is grown or raised – and meal preparation – how the food is cooked –both contribute to the carbon footprint." Credit: diametrik/Flickr, CC BY 2.0

What’s the Carbon Footprint of Your Sofa, of Your Festival Meal?